Insights

17% of US Investors Trust AI, 53% Trust Financial Institutions in UK: eToro and Nasdaq

Pat Crawley Pat Crawley Send an email
0 0 20 minutes read
17%-of-us-investors-trust-ai,-53%-trust-financial-institutions-in-uk:-etoro-and-nasdaq

Thursday, 21/11/2024 | 14:04 GMT by Tareq Sikder

  • The study finds US investors spend 2 hours and 42 minutes on research per week, while UK investors spend 2 hours and 24 minutes.
  • US retail investors spend more on investment education, with 23% taking courses versus 15% in the UK.

Source: eToro

Source: eToro

New research from eToro, conducted in partnership with Nasdaq, has revealed notable differences between US and UK retail investors regarding their motivations, openness, and investment habits. The study, which surveyed 2,000 retail investors across both countries, highlighted distinct trends in their behaviours and goals.

Retail Investing Culture Differences

The study by eToro and Nasdaq highlights differences between US and UK retail investors, particularly in their approach to discussing and sharing investment knowledge. While both markets have seen growth in retail investing, there are notable differences in openness and engagement.

eToro UK MD Dan Moczulski commented: “The retail investing culture has evolved massively in the UK in recent years and investing is now a topic you’re far more likely to hear in restaurants, pubs and offices than you were a decade ago. However, as the data implies, the UK still trails the US when it comes to people opening up about the topic of investing and sharing knowledge within their social circles.

Yam Yehoshua (Left) and Dan Moczulski (Right) at FMLS:24

The study found that US investors are more proactive in improving their investment skills and discussing their portfolios compared to UK investors.

“Our research shows that amongst those who already invest, Americans put more time and resources into growing their skills and knowledge and they’re also more comfortable talking about the topic. I believe that this gap will close in the coming years, particularly with the right education tools and investment platforms for the local audience in the UK,” Moczulski added.

Investment Goals

The survey found that US investors are more focused on achieving financial independence and supplementing their income. 39% of US respondents cited financial independence as a key goal, compared to 31% in the UK.

Additionally, 37% of US investors aim to supplement their income, while only 31% of UK investors share this goal. Conversely, UK investors are more likely to prioritize funding retirement, with 42% stating this as a key goal, compared to 32% in the US.

Source: eToro

Openness About Investments

The study also revealed differences in how open investors are about discussing their portfolios. US investors tend to be more comfortable talking about their investments, with 41% discussing them with friends, compared to 35% of UK investors.

US investors are also more likely to talk to family members, with 37% doing so compared to 28% in the UK. They are also more likely to talk to colleagues, with 21% doing so compared to 18% in the UK. UK investors are less likely to discuss their financial strategies with strangers, with only 2% doing so compared to 5% of US investors.

Source: eToro

Investment Education and Research

US investors are more proactive in enhancing their financial knowledge. The study found that 23% of US retail investors have taken an investment course, compared to just 15% in the UK. Additionally, 36% of US investors study the strategies of well-known investors, compared to 28% of UK investors.

US investors also dedicate more time to research, spending an average of 2 hours and 42 minutes per week on investment-related research, whereas UK investors spend 2 hours and 24 minutes.

Sources of Financial News

US and UK investors also differ in the sources they trust for financial news. UK investors tend to trust financial institutions 53% and specialist media 44% more than US investors 48% and 36%, respectively.

Source: eToro

However, US investors are more likely to trust friends, family, and colleagues 25% compared to 19% of UK investors. US investors are also more likely to use AI tools to research and track stocks, with 17% employing these tools compared to 13% of UK investors.

The survey, conducted by Opinium from August 16 to September 2, 2024, included 1,000 respondents from the UK and 1,000 from the US. It focused on retail investors, defined as individuals holding at least one investment product like shares, bonds, or funds, whether self-directed or advised.

New research from eToro, conducted in partnership with Nasdaq, has revealed notable differences between US and UK retail investors regarding their motivations, openness, and investment habits. The study, which surveyed 2,000 retail investors across both countries, highlighted distinct trends in their behaviours and goals.

Retail Investing Culture Differences

The study by eToro and Nasdaq highlights differences between US and UK retail investors, particularly in their approach to discussing and sharing investment knowledge. While both markets have seen growth in retail investing, there are notable differences in openness and engagement.

eToro UK MD Dan Moczulski commented: “The retail investing culture has evolved massively in the UK in recent years and investing is now a topic you’re far more likely to hear in restaurants, pubs and offices than you were a decade ago. However, as the data implies, the UK still trails the US when it comes to people opening up about the topic of investing and sharing knowledge within their social circles.

Yam Yehoshua (Left) and Dan Moczulski (Right) at FMLS:24

The study found that US investors are more proactive in improving their investment skills and discussing their portfolios compared to UK investors.

“Our research shows that amongst those who already invest, Americans put more time and resources into growing their skills and knowledge and they’re also more comfortable talking about the topic. I believe that this gap will close in the coming years, particularly with the right education tools and investment platforms for the local audience in the UK,” Moczulski added.

Investment Goals

The survey found that US investors are more focused on achieving financial independence and supplementing their income. 39% of US respondents cited financial independence as a key goal, compared to 31% in the UK.

Additionally, 37% of US investors aim to supplement their income, while only 31% of UK investors share this goal. Conversely, UK investors are more likely to prioritize funding retirement, with 42% stating this as a key goal, compared to 32% in the US.

Source: eToro

Openness About Investments

The study also revealed differences in how open investors are about discussing their portfolios. US investors tend to be more comfortable talking about their investments, with 41% discussing them with friends, compared to 35% of UK investors.

US investors are also more likely to talk to family members, with 37% doing so compared to 28% in the UK. They are also more likely to talk to colleagues, with 21% doing so compared to 18% in the UK. UK investors are less likely to discuss their financial strategies with strangers, with only 2% doing so compared to 5% of US investors.

Source: eToro

Investment Education and Research

US investors are more proactive in enhancing their financial knowledge. The study found that 23% of US retail investors have taken an investment course, compared to just 15% in the UK. Additionally, 36% of US investors study the strategies of well-known investors, compared to 28% of UK investors.

US investors also dedicate more time to research, spending an average of 2 hours and 42 minutes per week on investment-related research, whereas UK investors spend 2 hours and 24 minutes.

Sources of Financial News

US and UK investors also differ in the sources they trust for financial news. UK investors tend to trust financial institutions 53% and specialist media 44% more than US investors 48% and 36%, respectively.

Source: eToro

However, US investors are more likely to trust friends, family, and colleagues 25% compared to 19% of UK investors. US investors are also more likely to use AI tools to research and track stocks, with 17% employing these tools compared to 13% of UK investors.

The survey, conducted by Opinium from August 16 to September 2, 2024, included 1,000 respondents from the UK and 1,000 from the US. It focused on retail investors, defined as individuals holding at least one investment product like shares, bonds, or funds, whether self-directed or advised.

Tareq Sikder

  • 1124 Articles
  • 14 Followers

A Forex technical analyst and writer who has been engaged in financial writing for 12 years.

  • 1124 Articles
  • 14 Followers

Finance Magnates Daily Update

Get all the top financial news delivered straight to your inbox. Stay informed, stay ahead.

Keep Reading

More from the Author

FinTech

Featured Videos

FMLS:24 panel on “Swimming Naked? Liquidity Amid Market Hiccups”

FMLS:24 panel on “Swimming Naked? Liquidity Amid Market Hiccups”

FMLS:24 panel on “Swimming Naked? Liquidity Amid Market Hiccups”

FMLS:24 panel on “Swimming Naked? Liquidity Amid Market Hiccups”

FMLS:24 panel on “Swimming Naked? Liquidity Amid Market Hiccups”

FMLS:24 panel on “Swimming Naked? Liquidity Amid Market Hiccups”

FMLS:24 panel on “Swimming Naked? Liquidity Amid Market Hiccups”

FMLS:24 panel on “Swimming Naked? Liquidity Amid Market Hiccups”

More Videos

  • FM’s Editor-in-Chief Yam Yehoshua on how the newsroom evaluates stories.

    FM’s Editor-in-Chief Yam Yehoshua on how the newsroom evaluates stories.

    FM’s Editor-in-Chief Yam Yehoshua on how the newsroom evaluates stories.

    FM’s Editor-in-Chief Yam Yehoshua on how the newsroom evaluates stories.

    FM’s Editor-in-Chief Yam Yehoshua on how the newsroom evaluates stories.

    FM’s Editor-in-Chief Yam Yehoshua on how the newsroom evaluates stories.

    FM’s Editor-in-Chief Yam Yehoshua on how the newsroom evaluates stories.

    FM’s Editor-in-Chief Yam Yehoshua on how the newsroom evaluates stories.

    FM’s Editor-in-Chief Yam Yehoshua on how the newsroom evaluates stories.

    FM’s Editor-in-Chief Yam Yehoshua on how the newsroom evaluates stories.

    FM’s Editor-in-Chief Yam Yehoshua on how the newsroom evaluates stories.

    FM’s Editor-in-Chief Yam Yehoshua on how the newsroom evaluates stories.

  • Matthew Smith, Group CEO at EC Markets, speaking at FMLS:24

    Matthew Smith, Group CEO at EC Markets, speaking at FMLS:24

    Matthew Smith, Group CEO at EC Markets, speaking at FMLS:24

    Matthew Smith, Group CEO at EC Markets, speaking at FMLS:24

    Matthew Smith, Group CEO at EC Markets, speaking at FMLS:24

    Matthew Smith, Group CEO at EC Markets, speaking at FMLS:24

    Matthew Smith, Group CEO at EC Markets, speaking at FMLS:24

    Matthew Smith, Group CEO at EC Markets, speaking at FMLS:24

    Matthew Smith, Group CEO at EC Markets, speaking at FMLS:24

    Matthew Smith, Group CEO at EC Markets, speaking at FMLS:24

    Matthew Smith, Group CEO at EC Markets, speaking at FMLS:24

    Matthew Smith, Group CEO at EC Markets, speaking at FMLS:24

  • Finance Magnates Annual Awards 2024 | FM Awards 2024 Highlights

    Finance Magnates Annual Awards 2024 | FM Awards 2024 Highlights

    Finance Magnates Annual Awards 2024 | FM Awards 2024 Highlights

    Finance Magnates Annual Awards 2024 | FM Awards 2024 Highlights

    Finance Magnates Annual Awards 2024 | FM Awards 2024 Highlights

    Finance Magnates Annual Awards 2024 | FM Awards 2024 Highlights

    🎥Catch the best moments from the Finance Magnates Annual Awards Gala Dinner! An evening where top names in finance came together to celebrate achievements, enjoy live music, and connect over a memorable dinner. Watch the highlights and feel the energy of our first gala in Cyprus! Congratulations to all the winners for their dedication to excellence and leadership in the financial industry, including XM, Trading PRO, FP Markets, Deriv, FxPro, LATAM, Headway, ATFX, FBS, AMEGA, EC Markets, Axi For more information about the 1st Finance Magnates Annual Awards, visit https://bit.ly/3Zb7wNz #FinanceMagnatesGala #IndustryExcellence #GalaHighlights #FinanceMagnatesAnnualAwards #FinanceMagnatesAwards #CelebratingSuccess #FinanceCommunity

    🎥Catch the best moments from the Finance Magnates Annual Awards Gala Dinner! An evening where top names in finance came together to celebrate achievements, enjoy live music, and connect over a memorable dinner. Watch the highlights and feel the energy of our first gala in Cyprus! Congratulations to all the winners for their dedication to excellence and leadership in the financial industry, including XM, Trading PRO, FP Markets, Deriv, FxPro, LATAM, Headway, ATFX, FBS, AMEGA, EC Markets, Axi For more information about the 1st Finance Magnates Annual Awards, visit https://bit.ly/3Zb7wNz #FinanceMagnatesGala #IndustryExcellence #GalaHighlights #FinanceMagnatesAnnualAwards #FinanceMagnatesAwards #CelebratingSuccess #FinanceCommunity

    🎥Catch the best moments from the Finance Magnates Annual Awards Gala Dinner! An evening where top names in finance came together to celebrate achievements, enjoy live music, and connect over a memorable dinner. Watch the highlights and feel the energy of our first gala in Cyprus! Congratulations to all the winners for their dedication to excellence and leadership in the financial industry, including XM, Trading PRO, FP Markets, Deriv, FxPro, LATAM, Headway, ATFX, FBS, AMEGA, EC Markets, Axi For more information about the 1st Finance Magnates Annual Awards, visit https://bit.ly/3Zb7wNz #FinanceMagnatesGala #IndustryExcellence #GalaHighlights #FinanceMagnatesAnnualAwards #FinanceMagnatesAwards #CelebratingSuccess #FinanceCommunity

    🎥Catch the best moments from the Finance Magnates Annual Awards Gala Dinner! An evening where top names in finance came together to celebrate achievements, enjoy live music, and connect over a memorable dinner. Watch the highlights and feel the energy of our first gala in Cyprus! Congratulations to all the winners for their dedication to excellence and leadership in the financial industry, including XM, Trading PRO, FP Markets, Deriv, FxPro, LATAM, Headway, ATFX, FBS, AMEGA, EC Markets, Axi For more information about the 1st Finance Magnates Annual Awards, visit https://bit.ly/3Zb7wNz #FinanceMagnatesGala #IndustryExcellence #GalaHighlights #FinanceMagnatesAnnualAwards #FinanceMagnatesAwards #CelebratingSuccess #FinanceCommunity

    🎥Catch the best moments from the Finance Magnates Annual Awards Gala Dinner! An evening where top names in finance came together to celebrate achievements, enjoy live music, and connect over a memorable dinner. Watch the highlights and feel the energy of our first gala in Cyprus! Congratulations to all the winners for their dedication to excellence and leadership in the financial industry, including XM, Trading PRO, FP Markets, Deriv, FxPro, LATAM, Headway, ATFX, FBS, AMEGA, EC Markets, Axi For more information about the 1st Finance Magnates Annual Awards, visit https://bit.ly/3Zb7wNz #FinanceMagnatesGala #IndustryExcellence #GalaHighlights #FinanceMagnatesAnnualAwards #FinanceMagnatesAwards #CelebratingSuccess #FinanceCommunity

    🎥Catch the best moments from the Finance Magnates Annual Awards Gala Dinner! An evening where top names in finance came together to celebrate achievements, enjoy live music, and connect over a memorable dinner. Watch the highlights and feel the energy of our first gala in Cyprus! Congratulations to all the winners for their dedication to excellence and leadership in the financial industry, including XM, Trading PRO, FP Markets, Deriv, FxPro, LATAM, Headway, ATFX, FBS, AMEGA, EC Markets, Axi For more information about the 1st Finance Magnates Annual Awards, visit https://bit.ly/3Zb7wNz #FinanceMagnatesGala #IndustryExcellence #GalaHighlights #FinanceMagnatesAnnualAwards #FinanceMagnatesAwards #CelebratingSuccess #FinanceCommunity

  • FMLS:24 | Shaping the Next Era of Financial Evolution

    FMLS:24 | Shaping the Next Era of Financial Evolution

    FMLS:24 | Shaping the Next Era of Financial Evolution

    FMLS:24 | Shaping the Next Era of Financial Evolution

    FMLS:24 | Shaping the Next Era of Financial Evolution

    FMLS:24 | Shaping the Next Era of Financial Evolution

    Welcome to FMLS:24 – the premier event where influential brands and leaders in trading, payments, fintech, and digital assets come together! Join over 2,500 industry professionals, engage with 150+ expert speakers, and discover endless opportunities with 70+ top exhibitors. FMLS:24 is where senior executives and decision-makers gather to close deals, forge new partnerships, and strengthen connections with long-term clients. Whether you’re in finance, technology, or payments, this summit is your gateway to future growth, meaningful collaborations, and industry-leading insights. 👉 Don’t miss out – secure your ticket now at https://events.financemagnates.com/ZQEYy0?utm_source=youtube&utm_campaign=fmls24-awareness&utm_medium=video&RefId=MLS%3A24+Video+Promo #fmls #fmls24 #fmevents #financemagnates #forex #payments #crypto #events #london #fintech #ai #generativeai #technology #onlinetrading #forex #investing #investors #tech 📣 Stay updated with the latest in finance and trading! Follow FMevents across our social media platforms for news, insights, and event updates. Connect with us today: 🔗 LinkedIn: https://www.linkedin.com/showcase/financemagnates-events/ 👍 Facebook: https://www.facebook.com/FinanceMagnatesEvents 📸 Instagram: https://www.instagram.com/fmevents_official 🐦 Twitter: https://twitter.com/F_M_events 🎥 TikTok: https://www.tiktok.com/@fmevents_official ▶️ YouTube: https://www.youtube.com/@FinanceMagnates_official Don’t miss out on our latest videos, interviews, and event coverage. Subscribe to our YouTube channel for more!

    Welcome to FMLS:24 – the premier event where influential brands and leaders in trading, payments, fintech, and digital assets come together! Join over 2,500 industry professionals, engage with 150+ expert speakers, and discover endless opportunities with 70+ top exhibitors. FMLS:24 is where senior executives and decision-makers gather to close deals, forge new partnerships, and strengthen connections with long-term clients. Whether you’re in finance, technology, or payments, this summit is your gateway to future growth, meaningful collaborations, and industry-leading insights. 👉 Don’t miss out – secure your ticket now at https://events.financemagnates.com/ZQEYy0?utm_source=youtube&utm_campaign=fmls24-awareness&utm_medium=video&RefId=MLS%3A24+Video+Promo #fmls #fmls24 #fmevents #financemagnates #forex #payments #crypto #events #london #fintech #ai #generativeai #technology #onlinetrading #forex #investing #investors #tech 📣 Stay updated with the latest in finance and trading! Follow FMevents across our social media platforms for news, insights, and event updates. Connect with us today: 🔗 LinkedIn: https://www.linkedin.com/showcase/financemagnates-events/ 👍 Facebook: https://www.facebook.com/FinanceMagnatesEvents 📸 Instagram: https://www.instagram.com/fmevents_official 🐦 Twitter: https://twitter.com/F_M_events 🎥 TikTok: https://www.tiktok.com/@fmevents_official ▶️ YouTube: https://www.youtube.com/@FinanceMagnates_official Don’t miss out on our latest videos, interviews, and event coverage. Subscribe to our YouTube channel for more!

    Welcome to FMLS:24 – the premier event where influential brands and leaders in trading, payments, fintech, and digital assets come together! Join over 2,500 industry professionals, engage with 150+ expert speakers, and discover endless opportunities with 70+ top exhibitors. FMLS:24 is where senior executives and decision-makers gather to close deals, forge new partnerships, and strengthen connections with long-term clients. Whether you’re in finance, technology, or payments, this summit is your gateway to future growth, meaningful collaborations, and industry-leading insights. 👉 Don’t miss out – secure your ticket now at https://events.financemagnates.com/ZQEYy0?utm_source=youtube&utm_campaign=fmls24-awareness&utm_medium=video&RefId=MLS%3A24+Video+Promo #fmls #fmls24 #fmevents #financemagnates #forex #payments #crypto #events #london #fintech #ai #generativeai #technology #onlinetrading #forex #investing #investors #tech 📣 Stay updated with the latest in finance and trading! Follow FMevents across our social media platforms for news, insights, and event updates. Connect with us today: 🔗 LinkedIn: https://www.linkedin.com/showcase/financemagnates-events/ 👍 Facebook: https://www.facebook.com/FinanceMagnatesEvents 📸 Instagram: https://www.instagram.com/fmevents_official 🐦 Twitter: https://twitter.com/F_M_events 🎥 TikTok: https://www.tiktok.com/@fmevents_official ▶️ YouTube: https://www.youtube.com/@FinanceMagnates_official Don’t miss out on our latest videos, interviews, and event coverage. Subscribe to our YouTube channel for more!

    Welcome to FMLS:24 – the premier event where influential brands and leaders in trading, payments, fintech, and digital assets come together! Join over 2,500 industry professionals, engage with 150+ expert speakers, and discover endless opportunities with 70+ top exhibitors. FMLS:24 is where senior executives and decision-makers gather to close deals, forge new partnerships, and strengthen connections with long-term clients. Whether you’re in finance, technology, or payments, this summit is your gateway to future growth, meaningful collaborations, and industry-leading insights. 👉 Don’t miss out – secure your ticket now at https://events.financemagnates.com/ZQEYy0?utm_source=youtube&utm_campaign=fmls24-awareness&utm_medium=video&RefId=MLS%3A24+Video+Promo #fmls #fmls24 #fmevents #financemagnates #forex #payments #crypto #events #london #fintech #ai #generativeai #technology #onlinetrading #forex #investing #investors #tech 📣 Stay updated with the latest in finance and trading! Follow FMevents across our social media platforms for news, insights, and event updates. Connect with us today: 🔗 LinkedIn: https://www.linkedin.com/showcase/financemagnates-events/ 👍 Facebook: https://www.facebook.com/FinanceMagnatesEvents 📸 Instagram: https://www.instagram.com/fmevents_official 🐦 Twitter: https://twitter.com/F_M_events 🎥 TikTok: https://www.tiktok.com/@fmevents_official ▶️ YouTube: https://www.youtube.com/@FinanceMagnates_official Don’t miss out on our latest videos, interviews, and event coverage. Subscribe to our YouTube channel for more!

    Welcome to FMLS:24 – the premier event where influential brands and leaders in trading, payments, fintech, and digital assets come together! Join over 2,500 industry professionals, engage with 150+ expert speakers, and discover endless opportunities with 70+ top exhibitors. FMLS:24 is where senior executives and decision-makers gather to close deals, forge new partnerships, and strengthen connections with long-term clients. Whether you’re in finance, technology, or payments, this summit is your gateway to future growth, meaningful collaborations, and industry-leading insights. 👉 Don’t miss out – secure your ticket now at https://events.financemagnates.com/ZQEYy0?utm_source=youtube&utm_campaign=fmls24-awareness&utm_medium=video&RefId=MLS%3A24+Video+Promo #fmls #fmls24 #fmevents #financemagnates #forex #payments #crypto #events #london #fintech #ai #generativeai #technology #onlinetrading #forex #investing #investors #tech 📣 Stay updated with the latest in finance and trading! Follow FMevents across our social media platforms for news, insights, and event updates. Connect with us today: 🔗 LinkedIn: https://www.linkedin.com/showcase/financemagnates-events/ 👍 Facebook: https://www.facebook.com/FinanceMagnatesEvents 📸 Instagram: https://www.instagram.com/fmevents_official 🐦 Twitter: https://twitter.com/F_M_events 🎥 TikTok: https://www.tiktok.com/@fmevents_official ▶️ YouTube: https://www.youtube.com/@FinanceMagnates_official Don’t miss out on our latest videos, interviews, and event coverage. Subscribe to our YouTube channel for more!

    Welcome to FMLS:24 – the premier event where influential brands and leaders in trading, payments, fintech, and digital assets come together! Join over 2,500 industry professionals, engage with 150+ expert speakers, and discover endless opportunities with 70+ top exhibitors. FMLS:24 is where senior executives and decision-makers gather to close deals, forge new partnerships, and strengthen connections with long-term clients. Whether you’re in finance, technology, or payments, this summit is your gateway to future growth, meaningful collaborations, and industry-leading insights. 👉 Don’t miss out – secure your ticket now at https://events.financemagnates.com/ZQEYy0?utm_source=youtube&utm_campaign=fmls24-awareness&utm_medium=video&RefId=MLS%3A24+Video+Promo #fmls #fmls24 #fmevents #financemagnates #forex #payments #crypto #events #london #fintech #ai #generativeai #technology #onlinetrading #forex #investing #investors #tech 📣 Stay updated with the latest in finance and trading! Follow FMevents across our social media platforms for news, insights, and event updates. Connect with us today: 🔗 LinkedIn: https://www.linkedin.com/showcase/financemagnates-events/ 👍 Facebook: https://www.facebook.com/FinanceMagnatesEvents 📸 Instagram: https://www.instagram.com/fmevents_official 🐦 Twitter: https://twitter.com/F_M_events 🎥 TikTok: https://www.tiktok.com/@fmevents_official ▶️ YouTube: https://www.youtube.com/@FinanceMagnates_official Don’t miss out on our latest videos, interviews, and event coverage. Subscribe to our YouTube channel for more!

Tags
Pat Crawley Pat Crawley Send an email
0 0 20 minutes read
Pat Crawley

Pat Crawley

Leave a Reply

Your email address will not be published. Required fields are marked *

Back to top button